Plan Mexico: Sheinbaum’s strategy to attract investment amid uncertainty over Trump
The six-year roadmap, which seeks to curb the arrival of Asian imports and increase national production, must first overcome tariff threats from the U.S. and the upcoming review of the USMCA
Mexico is aiming for a complete turnaround in its industrial policy through the “Plan Mexico” initiative. President Claudia Sheinbaum unveiled her ambitious six-year strategy this month, which is aimed at targeting $277 billion in investments, reducing imports from Asia — particularly China — and boosting domestic and North American production. While Sheinbaum insists that the plan is not a direct response to U.S. President Donald Trump’s recent threats of imposing a 25% tariff on Mexican imports, the government’s blueprint arrives in a challenging context due to the uncertainty generated by Trump’s rhetoric, a slowdown in local consumption, and an overall economic deceleration in the country.
